We at InsideLegal have been partnering with ILTA to co-produce the Vendor Education Program at the ILTA Annual Conference since 2004. For our twelfth year anniversary, we will be offering our popular "InsideLegal Market Flash Course" that outlines the best tips and advice for promoting your company to the legal space as well as bringing back our very popular session, "Advice for Selling to ILTA Firms". Don't miss the opportunity to hear directly from ILTA members the best way to market and sell to them leading up to ILTACON and throughout the year. As always, the program begins with Peggy Wechsler's Vendor Business Meeting covering any conference announcements and tips on how to work with ILTA throughout the year and ends with the release of the 2015 ILTA/InsideLegal Technology Purchasing Survey covering ILTA firms' purchasing habits and trends for the upcoming year. Please get your booths setup early on Monday, August 31st so you can join us at 1:30 in the Anzio room of Caesars for the 2015 ILTACON Vendor Education Program.
1:30 - 2:00 p.m.: ILTA Vendor Business Meeting
This session will include an opportunity to meet the ILTA staff and Board, receive an update on conference activities, and learn additional ways to work with ILTA throughout the year.
Faculty - Peggy Wechsler, ILTA Program Director
2:00 - 3:00 p.m.: InsideLegal Market Flash Course - How to Promote Your Company Within the Legal Space
We know how valuable your time is on-site at ILTA, so this rapid fire session will pack in industry statistics and legal marketing information. The program will include topics such as: legal market statistics; the one thing EVERY legal vendor should do…and it's free; where to get marketing research; stats on purchasing budgets and trends; and working with the legal media. Walk away with tips, tricks and legal resources you can use immediately.
Faculty - JoAnna Forshee, InsideLegal CEO & Jobst Elster, InsideLegal Head of Content & Legal Market Strategy
3:00 - 3:30 p.m.: Advice for Selling to ILTA Law Firms
Priceless advice from ILTA members on how to reach out to them and what not to do.
Faculty - Kevin Sullivan, Cohen & Grigsby Director of Technology
3:30 - 4:00 p.m.: 2015 ILTA/InsideLegal Technology Purchasing Survey Results
Last but not least, we will be reviewing the results from this year's ILTA member technology purchasing survey conducted by InsideLegal. The report includes data from 184 ILTA law firms of all sizes including: what percentage of firm revenue they spend on technology; what they purchased last year; what they will be purchasing next year; did their budgets increase or decrease; what vendors gave exceptional customer service; etc. Session attendees will receive a hardcopy report. View the 2014 Survey.
Faculty - Jobst Elster, InsideLegal Head of Content/Legal Market Strategy
Complete your setup early Monday and make sure to join us for the program. Please RSVP to JoAnna Forshee with name, title, company and email address for each participant.
Additionally, InsideLegal has added a link that pulls all their exhibitor resources and articles. Check it out!