LegalSupportNetwork, a networking organization and community website for people who work in the operational, business services and support areas of law firms and throughout the UK, has premiered it's new e-zine called 'Briefing'.
Covering the key business issues facing law firms, Briefing talks to everyone in business services and support about what's important to them in their careers in law firms. Issue 1 of Briefing includes an interview with law firm process and strategy guru Professor Richard Susskind; a feature article on how law firms can use outsourcing and technology to become more efficient and better, more client-focused businesses; analysis on improving and enabling client development from Hubbard One; and case study interviews with real people in law firms who have improved efficiency and profitability at their firms about how they've done it.
Here's some more information from LegalSupportNetwork's head of content and community, Rupert White...
Can you include details on circulation, frequency, distribution, and targeting (UK-only, global, etc.)?
The launch issue of Briefing was printed and sent out to over 2,000 people in senior management, director and C-level in the top 250 UK law firms. We’ve also seen 600 copies of the PDF downloaded this week – we launched on Monday. We’re marketing this actively across all our channels.
Briefing will be monthly but will take a double issue on December/January and, most likely, July/August next year. We’re not restricting to UK download though the content will be heavily biased towards the operations of UK law firms. However, in the future we will be doing content, and possibly a whole issue in 2011, on US Law Firms In The UK.
What information gap does Briefing fill that other publications have not?
Briefing fills a gap in the publishing/business information space for business services and support/ops/admin people in law firms because there simply isn’t a digital or print magazine devoted to the whole market.
If you'd like to be added to the distribution list, email LSN with your contact information and they'll get you signed up.
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